West & Fifth is a NYC based, fashion tech accessories & home decor, lifestyle brand. It was founded on the four principles, t ... hat it will provide its’ customers with; Premium Quality, Superior Packaging, Fashion Forward Designs, all at the Opening Price Point. As a consumer for many years, we were frustrated with the OVERPRICED, fashion forward products, in the market. It didn't make sense to pay fifty dollars for a Case-Mate® or CASETiFY® phone case (wait, it doesn't even charge your phone??). This left us with no choice, but to buy, the basic, boring, everyday items, that everyone else seemed to have. With our vision in mind, there was only one place to setup shop; in the heart & soul of New York City's design & fashion industry, Midtown Manhattan (located on the West side of Fifth Avenue; which we now like to call, "West & Fifth”). Our talented teams of designers were sent off to travel the world, to find the latest trends & create best-selling designs, to bring to market. It didn't take us long to realize, it should have never costed that much! In fact, majority of what we were paying for was their insane marketing budget, and only a tiny fraction of the price, actually accounted for the cost of the product. To make sure we were getting the highest quality products, at the most competitive prices, we added a few offices across the globe; including, Hong Kong, Shenzhen, Ningbo & Dongguan. Our teams of veteran sourcing agents work around the clock to find the most elite factories, which must comply with our high standards of factory audits and strict testing regulations. Here’s to pushing the limits! To continuously working to provide even better quality products, that let you stand out, be different, and show the world YOUR style; because we are NOT boring, NOR are we basic! And most importantly, to never needing to BREAK THE BANK again! As we will always believe; Good, better, best. Never let it rest. 'Til your good is better and your better is best. read more
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