WeSports is a sports equipment category expert. We are #1 within bicycles and fitness in Sweden, and holding leading position ... s in ski, outdoor, hockey, mobility. We address the elite athlete and sport and healthy lifestyle enthusiasts. WeSports acquires and develops sport & leisure equipment specialists and let them operate freely in a decentralized structure. At WeSports we believe that the entrepreneurial spirit is key to our success and therefore all our brands are independently run by their local teams. The group has a projected 1,2 bSEK net sales 2021, is profitable with a high 43% organic growth. read more