With the spread of internet auctions and flea market apps, the concept of "reuse" has become familiar to us. However, it is a ... lso true that many people still feel reluctant to sell or buy things that they no longer use. At present, the total assets of brand-name products and precious metals that have been stored in Japanese closets are several tens of trillion yen. In other words, Japan has a huge mine that drives the economy. On the other hand, due to the culture and trust that value Japan's unique things, Japan's reused products are highly regarded as "Used in Japan" and "Checked in Japan" in the world, and the scale of the reuse market is from Japan. It will be very big when you expand your perspective to the world. In 2007, we started to buy and sell branded goods from a small store in Osaka, and established SOU Co., Ltd. in 2011, then expanded the number of specialty shops to buy branded goods, operated our own auctions, and started selling antiques and art. We have expanded our business by expanding the supported genres and expanding overseas. In March 2020, the group structure was renewed into a holding company system, with SOU Co., Ltd. as Valuence Holdings Co., Ltd. and SOU Group as Valuence Group. In the second foundation period, all employees will be united as one, aiming for further growth by reforming existing businesses and developing new businesses without being satisfied with the current situation. To provide people around the world with personalized "life-changing values" so that each and every person can "live and live like a person." read more