With over 50,000 Gators and not 1 to spare, the U Matter, We Care initiative serves as a recognizable umbrella for care relat ... ed programs and resources for those in distress. The underlying philosophy of the U Matter, We Care initiative is that UF community members care about each other and proactively reach out to help when needed. U Matter, We Care extends UF’s caring culture by educating our community about signs and symptoms of distress and providing those in distress the appropriate resources. Sponsored by the University of Florida Division of Student Affairs, U Matter, We Care Ambassadors is comprised of a select and diverse group of 60 students representing various facets of the University of Florida community. The U Matter, We Care Ambassadors (UMAs) are a group dedicated to supporting fellow Gators and to raising awareness about the U Matter, We Care initiative to other students across campus. read more