We Are Twice Reply. Liberating Creativity. Automating Complexity. We help CMOs make smarter decisions, faster. We combine dee ... p creative/strategic experience with machine learning to formulate growth strategies for our Clients. Using our machine learning platform we quickly learn how to pinpoint the commercial effectiveness of an organisation’s Marketing and Product activities. We use this insight and our extensive marketing and product experience, to optimise these activities against an improved commercial outcome, which we will predict with a minimum of 90% accuracy. When these goals are achieved, we can help you focus on what you do best: using your creativity and expertise to develop a competitive Customer roadmap with commercial confidence. Our focus is on helping Chief Marketing Officers and their teams focus more on creativity and marketing, rather than on the concerns and challenges related to data analysis, integration of marketing technology with the wider company IT estate, and the business organisational silos that constrain business performance. read more