We Aussies are diverse in culture but unified at heart. The Australian way of priding ourselves as being “Straight up” and “N ... o Bull” is the foundation on which True insurance is built. We pride ourselves on being True Blue, honest and transparent. We have done a lot of research to find out what Australians truly think about insurance. Most people said that insurance was confusing and they didn't know what their insurance really covered them for. This is why we've made True Insurance simple and easy to understand. You’ll know exactly what you’re covered for when you get True Insurance. True Insurance is a private Australian owned and operated company based in Sydney and is underwritten by the ACE Group who are one of the world’s largest multiline property and casualty insurers operating in Australia for over 50 years. True Insurance are dedicated to integrity in insurance and adhere to strict compliance laws to insure that all True Insurance customers are treated with the greatest care and receive the maximum protection from our insurance products. read more