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The Institute for Sensory Research

Market Research · Harrison, New York
Website: www.sensoryguidance.com

Located just outside New York City, we are nationally-recognized, full-service sensory research organization, providing senso ... ry research solutions, sensory panel administration, and sensory testing facilities. We are one of the most trusted scientific sensory research organizations in the nation with 20 years working with food, beverage, household care, beauty and personal care manufacturers from across the United States and around the globe. Our approach links established sensory and scientific methodologies with strict quality controls at the facility and panel level to provide reliable research results for confident decision making. Capabilities • Traditional & innovative sensory research methodologies • Trained and semi-trained sensory panels and consumer panels • Sink booths (12) • Food/beverage booths (23) • Product testing rooms (7) • Test kitchen, focus group & training rooms We are owned by Reckner (www.reckner.com), a U.S.-based market research leader providing healthcare fieldwork, facilities and market research services for 30 years. We also partner with our sister company, Blueberry (www.blue-berry.com) on consumer sensory research. read more

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