The world-renowned Dali Museum is located on the picturesque downtown St. Petersburg, FL waterfront where visitors get a glim ... pse of Salvador Dali’s world and an unparalleled collection of his finest works – from iconic melting clocks to imaginative visual illusions and avant-garde symbols. Guests can shop, play, wander and quench their curiosity for all that is Salvador Dali and beyond. The Museum is also home to Innovation Labs at The Dali, a one-of-a-kind program that carefully combines more than 60 years of psychology and management research on creativity, creative problem solving and innovation, infused with Dali’s philosophy and methods to unlock a team’s true untapped creative potential. Innovation Labs at The Dali offer unique and proven curricula for individuals, business teams and nonprofit staff & clients to learn about and practice creativity and innovation, stretch limits, get un-stuck and venture beyond the norm. Founded in 1982 by Reynolds and Eleanor Morse, The Dali Museum is rich in works from Salvador Dali's entire career (1904-1989), with key works from every moment and in every medium of his artistic activity. The Dali’s distinguished new building, which opened in January 2011, enables the Museum to protect and display the collection, to welcome the public, and to educate and promote enjoyment. In a larger sense it is a place of beauty which is dedicated, as is Dali's art, to understanding and transformation. You can host your own event at The Dali – our award-winning architecture serves as the backdrop for corporate events, weddings and parties. The Museum’s array of educational programs and entertainment – from films to family activities – take on the excitement and wonder of the art that inhabits our galleries. The Dali is a one-of-a-kind destination that you simply have to experience for yourself—alone or with family and friends, The Dali welcomes you seven days a week. TheDali.org. read more