Tracing its origins to the early 1950s and the first years of the State University of New York, SUNYCUAD began its service to ... public higher education as the University Public Relations Council. Over a half-century later, SUNYCUAD represents all professionals employed in a cross-section of institutional advancement areas at every State University campus. SUNYCUAD has evolved from a small corps of public relations officers into a diverse membership which includes advancement professionals responsible for a wide gamut of specialties, from publications and web page maintenance to alumni relations, marketing and development. read more