Sleafordian Coaches : the name is synonymous throughout Lincolnshire and the UK for its image of quality & reliability. Sleaf ... ordian Coaches began life on 1st June 1964 when three local men, John Chell, Don Broughton and Ted Barton, began trading as Sleaford Taxi Company. At the beginning of 1966 - Don and Ted bought John Chell's shares and gave them to their wives so consequently Mrs Broughton and Mrs Barton became Directors of the company. The following year a second coach was added to the fleet and was the first vehicle to carry the name Sleafordian Coaches, which remains the trading name today that is familiar to local people. The company relocated to premises on Westgate in 1973, the former Edward White's Garage, and continued to operate from these premises for the next 31 years. Ted Barton retired in 1982 and from this point on the company became exclusively a bus and coach operation with all the remaining taxis being sold. Don and Jean Broughton continued to run the business and in 1990 their son Mark joined the workforce, and shortly afterwards gained his PCV licence and subsequently qualified as Transport Manager. The business continued to grow and the premises in Westgate were becoming too small, so it was decided relocate a new purpose-built depot on the East Road industrial site. Sleafordian Coaches moved into their new depot in June 2004. The workshop had sufficient space to work on two double-decker buses simultaneously with an inspection pit on one of the bays and lifting jacks on the other. The company had 7 vehicles at this time and in the intervening 10 years has expanded quite dramatically. We now have an operating licence for 35 vehicles and employ over 50 staff. Today the business is run by Mark and Lisa Broughton, who were very proud when in 2012 their daughter Hannah joined the business full time, making her the third generation of the Broughton family to work for the company. read more
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