The PRSA College of Fellows, founded in 1989, is the gold standard of the world’s largest association of PR professionals. Th ... e significance and distinction of the ‘Fellow PRSA’ designation after one’s name are akin to the Academy Award of public relations. The words ‘career pinnacle’ are often used to explain the gravitas of the College of Fellows. A rigorous peer review process has singled out these professionals to be among the ‘best of the best.’ Edward L. Bernays, acknowledged as the founder of the modern public relations profession, was among those named to the inaugural class of the College of Fellows, which established its high caliber of membership. Following those initial Fellows’ traditions of trailblazing and innovation are agency leaders, PhDs, authors, educators, independent consultants, and top corporate and nonprofit communications professionals. Admittance to the College follows an application and adjudication process, with candidates ultimately being annually elected by the PRSA National Board of Directors. To be considered, applicants must demonstrate superiority in the areas of leadership, advancement of the profession, mentoring, service and being a role model. All must have achieved their Accreditation in Public Relations (APR) and be an active member of PRSA in good standing. Candidates’ career and service stories tell of how they have, and continue to, make an appreciable and beneficial impact on organizations, individuals, communities and causes. Learn more from our chair. read more