Prizma is an artificial intelligence powered solution that enables premium media companies and brands to better understand th ... eir audiences leading to more effective engagement. Prizma brings together content metadata including proprietary psychographic information such as underlying user interests, emotions and motivations with cross-platform video engagement data across platforms to create a unified view into how audiences engage with content. Prizma was acquired by Gracenote, a Nielsen company, in June 2018. To learn more about Gracenote and the company's industry-leading entertainment data and automatic content recognition (ACR) technology, visit www.gracenote.com. read more