Our automotive story began in 1917. That was the year we started to develop our very first car, the Model-A. In 2017, Mitsubi ... shi Motors celebrated 100 years of automotive manufacturing. Throughout all that time, we've dedicated ourselves to the advancement of the automotive industry with a fearless commitment to innovation. We believe that Drive your Ambition is a powerful statement of our ongoing commitment to the aspirations of our drivers. And when we say our drivers, we mean you, the people who share a passion for our cars. read more