Welcome to Marketing to Farmers The American farmer can be as elusive as a pheasant in an October cornfield — at least when i ... t comes to engaging them with your marketing. It takes a special kind of expertise born of being raised on a farm, plus 50 years combined hard-earned experience marketing a multitude of agricultural products and services. Diane Martin and Jeff Walter offer their Marketing to Farmers insights each week. Over many years, Diane and Jeff have collected a ton or two of knowledge about farmers and how to market products and services to them. They’re here to share what they know and be a resource for brands seeking a strong connection to farmers. read more