http://iandm.co.il/ It’s important to follow the changes in the digital world. We prefer to lead those changes ourselves. Cli ... ents (past and present): Sony, AHAVA, Pfizer, Peugeot, Citroen, Philips, Sauter, Hitachi, Miele and many more. Since 2005, I&M is a leading digital advertising agency in Israel. Our specializations are in the fields of content, performance and strategy, due to our partnership with TMF (the leading online media acquisition firm in Israel) and 25% ownership in OCEAN, a leading digital performance company. Based on our vast experience in digital advertising and marketing, I&M has developed RBO (Results Based Only) Model that relies on advanced performance technologies. As part of this strategy, we were the sole entrepreneurs of CRM Marketing systems in Israel, enabling us to build personal profiles of users, based on collected data and big data. Our goal is to keep embracing new innovative technologies to strengthen our leadership in the changing digital world. One as such evolved recently: programmatic ad buying – the use of software to purchase digital advertising. In 2015, 75% of purchased media made by I&M was Programmatic, and it climbed to 90% in 2016. read more