IDC Custom Solutions develops and delivers programs designed around your specific business goals using a foundation of resear ... ch and insights across technologies, geographies, and industries as well as expertise across practice areas that span strategy, sales and marketing, and business measurement and management. With proven approaches and research-backed methodologies, IDC Custom Solutions specializes in the following areas: - Sales Enablement - Business Value - Buyer Behaviour - Custom Analytics - Integrated Marketing - Partnering - Thought Leadership read more