We HERO the meaningful roles of brands in people’s lives. And we're proud to be Australia's leading independent creative agen ... cy. Creativity is the most powerful driver of marketing effectiveness and a brand's ultimate competitive advantage. So we make HERO’s award-winning Sydney, Melbourne and Brisbane integrated talent available to every brand and client, no matter where they may be based. We call this Borderless Creativity. In 2021, our Borderless Creativity has seen HERO become Australia's fastest growing independent and among its most awarded for both creativity and effectiveness, including #1 Australian independent at the Effie Awards, #1 independent on the Campaign Brief Hot List; #2 independent Australian agency in the 2021 APAC Effies and international Ad Fest Awards; and 3rd overall in the Mumbrella Agency of the Year Awards. Our clients include Bakers Delight, Dulux, eBay, Maybelline, Menulog, Metro Trains, Topo Chico, Toyota and the Victorian and Queensland Police. And our services integrate creative advertising campaigns with brand strategy and innovation, customer experience, public relations, digital, data, technology and media planning and buying. For clients who need global reach, our partnership with McCann/IPG offers the scale of the world’s largest agency groups, backed by the agility and spirit of an award-winning independent. HERO delivers the best of both worlds: local smarts at global scale. It’s Borderless Creativity at its best. read more