As a world-leading business, Genus plc's mission is pioneering animal genetic improvement to help sustainably nourish the wor ... ld. Genus is a global leader in applying science to animal breeding, creating advances through biotechnology and selling added value products for livestock farming and food producers. Genus Breeding - Genus's bovine business, Genus ABS (BOVEC in france), is the largest cattle breeding business in the world. Genus operates wholly-owned bovine businesses in thirteen countries worldwide and also has representatives in around 60 other countries. More than 190 world leading beef and dairy animals of the main commercial breeds are in production in our studs. The breeding selection programme tests approximately 400 dairy bulls per year in a rolling five year programme which includes creating and measuring the output of 40,000 daughters. Genus is unique amongst its competitors in that it operates a global insemination service through a network of employees and self-employed exclusive agents who operate under the âABSâ trademark. PIC - Genus PIC is the international leader in providing genetically superior pig breeding stock and technical support for maximising genetic potential to commercial pork producers. PIC combines quantitative sciences with leading edge biotechnology. Operating for over 40 years, PIC's success is attributed to its thorough concentration and significant investment in aspects of genetics, technology and health. read more