Rad work. Rad people. Firstborn is a creative innovation agency located in New York City. We shape modern brands for a connec ... ted future. In 1997, we were founded on the belief that smart ideas and beautifully crafted interactive experiences would move our clients’ businesses forward. Today our focus is broader with a cross-disciplinary digital approach to branding, campaign innovation, content and, true to our roots, rich interactive experiences. Firstborn is a part of Dentsu Inc. Linked by Isobar. 2016 & 2017 Crain's Best Places to Work in NYC. read more