We empower brands to realise the value of customer-centric communication by a rapid diagnostic evaluation and a tailored prog ... ramme of change to align leadership, people, strategy, and partners to embed 'The C3 Vital Signs' of successful practice. Although the age of digital connectivity and experience creates a great opportunity for brand marketers, many still struggle to understand and remain truly connected with their customers throughout their entire journey. The reason is that many brand organisations still struggle with marketing in the digital age and operate with siloed functions, legacy structures, and disconnected processes. Getting it right matters more than ever before, because the overwhelming evidence is that customer centricity is increasingly a clear advantage in business, and brands that can create and deliver customer-centric communication create more value. C3 Partnership is a joint initiative between OxfordSM and MediaSense bringing together combined expertise in organisational design, media and technology to support and enable brands to deliver truly customer-centric communications. read more