Mission Statement The BOBSA Organization was established in 2003 for the purpose of empowering the African American beauty an ... d barber community in order to establish sustained economic development in the black hair care and cosmetics sector. Vision Statement BOBSA is the premier national organization that provides African American’s the platform to demonstrate competitive leadership in the $9 billion dollar Black Hair Care & Cosmetic industry worldwide. Values Statement BOBSA has created an international strategy for the Black Hair Care & Cosmetic industry. We establish roles and obligations for the private and public markets as part of an international strategy covering ownership, management, employment equity, skills development, procurement, corporate social responsibility, investment and enterprise formation. We recognize, value, and seek out those individuals and businesses that have a positive impact on related traditional and new hair care institutions. We have connected the black dots in communities where these opportunities were not readily available to the African American demographic. read more