Launched as a partnership between health and wellness executives and technologists in 2019, Blue United (Blue) is a health se ... rvices provider coupled to a blockchain that leverages smart contracts to authenticate and immediately incentivize the healthy choices of its subscribers. Blue seeks to transform medical delivery on a global scale by redefining the cost/benefit relationship between healthcare and healthy living. Through the activation of the Proof of Action algorithm, Blue members are rewarded on a daily basis for engaging in healthy activities and for sharing the biometric data those activities produce. From taking a 5-minute walk, to refilling a prescription, to getting a good night’s sleep, Blue members are rewarded for making healthy choices. Through Blue, members gain on-demand access to a comprehensive network of board-certified healthcare professionals. Members’ subscription costs can be offset, or even completely paid for, through their Blue rewards, making healthy living the only prerequisite for excellent healthcare. read more