Our Mission We strive to be the most trusted and preeminent regionally-focused animal nutrition brand in the East. Our Promis ... e Quality animal nutrition that you can trust — guaranteed. Company Overview In 1868, the Blue Seal brand was established when Henry K. Webster started making feed in a small New England town on the banks of the Merrimack River. Featuring only superior quality ingredients, Webster’s horse feed supported a lifestyle that was part livelihood and part a way of life. That tradition endures to this day - 150 years later. The Blue Seal brand is still part of a family owned company that continues to honor and maintain the same commitment to innovation, quality and craftsmanship that went into the very first bag of feed. It continues to support a country lifestyle – and customers who value authentic, rewarding connections that come from caring for animals. Connections to family…to the land…and to our past. Like our customers, Blue Seal understands that raising animals is a passion. This passion translates to responsibility, companionship, tradition and ultimately a spirit that is a real tribute to our heritage. We will continue to work with pride – and with purpose – to support and promote this way of life. read more