Athletic Brands Alliance Ltd specializes in manufacturing and distributing a full range of Sporting Goods and Exercise Produc ... ts. Since 1977, our team continues to work diligently in choosing business partners to create long-term relationships with great people and firms around the globe. A core belief is to know our retail partners' businesses and exceed their expectations. Athletic Brands Alliance's innovative designs, cutting edge technology, superior quality, and price point enabled them to quickly build a reputation as being leaders in the growing market for women's apparel and training gear. read more