Apex 1 Group is the leader in online lead generation for the Cash Advance and Specialty Finance industry. With over 30 years ... of combined managerial and technical expertise in the short term lending world, Apex 1 has the ability to provide the technology, business acumen and customer support to help take our advertiser clients and affiliate partners to the next level. With the launch of the newest brand of Apex 1, ValleyTrust.com, we are paving the way into the future of lead generation. read more